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Hammerson’s Retail Comeback: Growth, scale & strategy

By Neale PetersenOffshore:
Hammerson’s Retail Comeback: Growth, scale & strategy
  • Prime retail is back, top destinations are outperforming weaker centres
  • Hammerson grew income, value, and dividends through active management
  • Strategy is simple: own the best assets, optimise them, and scale smartly

Who is Hammerson and what do they own?‍

Hammerson is a listed property company that owns and manages large, high-quality shopping centres across the UK, France, and Ireland.

But they’re not just “shopping mall owners.” They focus on prime, experience-driven retail destinations, places where people don’t just shop, but spend time.

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Think major centres like:

  • Bullring (Birmingham)
  • Brent Cross (London)
  • Dundrum (Dublin)
  • Les Terrasses du Port (Marseille)

These are top-tier assets located in strong, high-income areas with heavy foot traffic and leading retail brands.

Their strategy is clear:

  • Own fewer, better assets
  • Focus on dominant centres in each city
  • Turn retail into an experience (shopping + food + entertainment)

This positions them at the top end of the retail property market—where performance is strongest.

Performance: What the numbers say‍

Hammerson delivered a strong set of results for 2025, showing a clear recovery and growth phase.

Key highlights:

  • Net rental income up 23% to £180 million
  • Portfolio value up 33% to £3.5 billion
  • Profit of £232 million (vs a loss the year before)
  • Earnings up 5%, dividends up 6%

They also achieved:

  • High occupancy (around 96%)
  • Strong leasing demand from retailers
  • Increased foot traffic and tenant sales

In simple terms:

  • More tenants
  • Paying higher rents
  • In better-performing centres

Why are they performing so well?

1. Focus on “Best-in-Class” Assets
There’s a growing gap in retail:

  • Top centres are thriving
  • Weak centres are dying

Hammerson owns assets ranked among the top 1% of retail locations in their markets. This is where the money flows.

2. Active Asset Management
They actively: 

  • Upgrade and reposition space
  • Replace outdated stores
  • Add food, leisure, and entertainment

This drives both experience and income.

As CEO Rob Wilkinson put it: “The success of best-in-class retail destinations is evident in strong leasing demand, high occupancy, and growing footfall and sales, driving sustainable rental growth.”

3. Strong Leasing Demand
Retailers are becoming more selective:

  • Fewer stores
  • Better locations

Hammerson benefits directly:

  • Record leasing activity
  • Rents signed above expectations

4. Smart growth through acquisitions
They’ve invested over £750 million into core assets, increasing ownership and control

  • More control = more income plus more upside

5. Technology driving better decisions
Using AI and data, Hammerson tracks: 

  • Customer movement
  • Spending patterns
  • Tenant performance

This turns retail into a precision business.

Strategy going forward‍

Hammerson’s approach is disciplined:

1. Grow income from existing assets

2. Reposition and upgrade space

3. Expand selectively

4. Maintain financial discipline

They are targeting:

  • Around 20% rental income growth in 2026
  • Continued earnings growth

What this means for investors

The lesson is blunt: Retail isn’t dead, bad retail is.

The winners:

  • Own prime assets
  • Adapt quickly
  • Execute consistently

From recovery to growth‍

Hammerson has moved from recovery to growth and it’s doing it with clarity and discipline. By focusing on top-tier retail destinations, actively managing assets, and scaling intelligently, the business is: 

  • Growing income
  • Increasing asset value
  • Strengthening returns
The takeaway: “The future of retail property belongs to the best, not the rest.”
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