Greenwood Square: A Prime New Investment in Greenside, Johannesburg

Introduction: A Landmark Retail - Residential Development

Greenwood Square is set to transform Greenside, one of Johannesburg’s most established suburbs, with its unique live, work, play, shop, rest concept.

Blending luxury residences with a curated retail hub, this integrated development combines urban convenience with greenbelt tranquillity offering investors a rare chance to participate in a high-demand, lifestyle-driven precinct.

Investor Snapshot

  • Developer & Marketer: FIRZT Realty, exclusively mandated by MD Stephen Whitcombe
  • Architects: RUIM Architects
  • Residential Component: 89 units - studios, one-, two-, and three-bedroom apartments, plus penthouse option
  • Size & Features: Spacious, open-plan layouts, customisable interiors, natural light optimisation
  • Location: Greenside, bordering Emmarentia Lake, Johannesburg Botanical Gardens, sports/leisure amenities, with quick access to Rosebank, Sandton, Wits and UJ
  • Pricing: From R1.125m to R3.9m; luxury penthouse at R7.9m
  • Amenities: Pool, gym, co-working spaces, concierge, backup utilities, basement parking, biometric security
  • Retail Tenants: Superspar, Clicks, PnP Clothing, Nando’s, Bootleggers Coffee, Sorbet, The Crazy Store
  • Projected ROI: Rental yields of 7–8%, plus Section 13sex tax incentive (deduction of up to 55% over 20 years for 5+ units)

Why Greenwood Square Is a Smart Investment

  1. High-Demand Location - Situated in a sought-after greenbelt suburb with proximity to Johannesburg’s economic and academic hubs.
  2. Integrated Lifestyle Offering - Combines retail, leisure, workspaces, and secure modern living in one destination.
  3. Diverse Buyer Appeal - Attracts young professionals, families, retirees, and student buyers, ensuring long-term rental demand.
  4. Solid Investor Returns - Competitive rental yields with the added boost of Section 13sex tax benefits.

Moving Forward

Greenwood Square represents more than just a residential address - it’s an opportunity to invest in Johannesburg’s next-generation urban lifestyle precinct.

With apartments already selling off-plan, strong rental demand, and a lifestyle proposition rooted in both nature and convenience, this development is well-positioned to deliver long-term value for discerning investors.

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