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Bloemendal wine estate offered in landmark Winelands tender
- Historic 238 hectare Bloemendal Wine Estate offered via open tender in Durbanville’s prestigious Wine Valley.
- Award-winning winery, hospitality venues and future residential development potential included in the sale.
- Rare investment opportunity combining a 300-year heritage brand with significant long-term growth potential.
Bloemendal estate comes to market
One of the Western Cape’s most iconic wine estates, Bloemendal Wine Estate, has been brought to market via open tender, presenting investors with a rare opportunity to acquire a globally recognised wine, hospitality and development asset in the heart of the Durbanville Wine Valley.
Dating back to 1702, Bloemendal is one of the Cape’s historic wine farms and today operates as a fully functioning commercial estate combining wine production, hospitality and lifestyle experiences.
The sale includes:
- Portion 1 of Farm Bloemendal 1471 - 181 hectares
- The remainder of Farm Bloemendal 1471 - 57 hectares
Together the properties form a 238-hectare holding, making it one of the most substantial wine estate opportunities to come to market in recent years.
Bloemendal is internationally recognised for its award-winning wines, including Chenin Blanc, Chardonnay, Pinotage and Cabernet Sauvignon. Situated in Cape Town’s Northern Suburbs, the estate combines centuries-old heritage with a modern commercial footprint.
The offering includes extensive infrastructure such as:
- Established restaurants and hospitality venues
- Winery and wine-tasting facilities
- Conference and event facilities
- Operational farm infrastructure
- A proposed mixed residential and commercial development
Furniture and movable assets are excluded from the sale.
A major component of the opportunity is the proposed development precinct, covering approximately 40 - 50 hectares, which could unlock significant long-term value.
A rare winelands investment
According to Tanya Jovanovski of Rawson Auctions, opportunities of this scale and heritage rarely come to market.
“Bloemendal is not simply a wine farm, it is a globally recognised lifestyle destination with immense brand equity,” she says.
“Opportunities of this calibre, scale and location are extraordinarily rare. For qualified local and international investors seeking a premium Winelands acquisition with strong brand value and development upside, this open tender represents a once-in-a-generation opportunity.”
Jovanovski notes that the estate’s 300 year legacy, established hospitality operations and development potential combine to create a unique strategic asset.
“With its established tourism footprint and subdivision progress already underway, Bloemendal offers immediate operational value alongside significant long-term growth potential.”
Open tender details
The estate will be sold via open tender.
- Tender Closing Date: Wednesday, 25 March 2026 at 13h00
- Suggested Opening offers from R180 000 000 and above will be considered.
Interested parties must register in advance with Rawson Auctions.
- Registration and tender documentation can be obtained by emailing: tanya.auctions@rawson.co.za
- The farm is VAT-registered and will be sold as a going concern.
- Offers must be submitted on the Rawson Auctions standard terms and conditions offer to purchase.
Key terms and conditions
Prospective buyers should note the following requirements:
- Proof of funds in excess of R200 million
- Submission of FICA documentation
- 5% non-refundable deposit payable upon acceptance
- 5% plus VAT auctioneer’s commission payable by the buyer
- All bidders must be pre-registered prior to submitting an offer
For investors seeking a trophy Winelands asset with global brand recognition and future development potential, Bloemendal represents one of the most significant opportunities currently available in the South African property market.
For viewings, registration or further information, contact the Rawson Auctions team:
Tanya Jovanovski - 082 411 9599
Jacques Le Sueur - 083 685 6548
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